ABOUT

I am a Creative Director, Creative Strategist, Writer, and Director with over 15 years of experience telling emotionally resonant, culturally relevant stories for brands and audiences.

My integrated campaigns span broadcast commercials, branded content, documentary, scripted, sketch comedy, experiential events, digital, social, AR/VR, and emerging technologies.

I build trusted, empathic, creative teams that connect with fans and deliver solutions exceeding client expectations and goals. My work has been recognized throughout the advertising and broadcast industries.

Bridging concept and strategy, career highlights include converting top brands into signatories and developing sustainable content partnerships for Amazon’s The Climate Pledge, building WarnerMedia’s brand studio Courageous and selling us to the world, contributing to the success of iconic global brands like Coca-Cola during my tenure at Ogilvy, and honing my storytelling skills crafting viral Super Bowl spots and SNL sketches.

I am based in New York and Los Angeles, and always exploring new places and platforms to tell stories people love.

CONTACT ME
I can be reached via email at:
michael.southworth+inquiries@gmail.com
Or via telephone at 917.496.8644.